Your best clients did not leave. They just stopped booking.
The client who loved her first treatment and never rebooked. The package with two visits left. The consult that never became a first appointment. Each one already chose you once.
Three groups, all of them already yours.
Clients who lapsed after one visit
The riskiest appointment is the second one. A warm, personal note at the right week brings them back.
Packages and memberships with visits left
Paid for, not used. The easiest booking you will ever make.
Consults that never booked
They came in, asked the questions, and went home to think. They are still thinking.
When: Two to six weeks after the last visit, before an event season, and whenever a package is about to expire.
In your name, about their job, with one easy question.
This is the opener our med spa and wellness playbook starts from, and the follow-up two days later. Yours gets your name, your crew, and your words.
Warm and personal, in the spa's voice, with no health details in a text.
Offers times with the provider they saw last.
Keeps package and membership balances straight.
Routes a concern about a treatment to a person right away.
Luma Aesthetics
Hi Linda, it's Jess at Luma Aesthetics. It's been a little while since we saw you, and we'd love to have you back. Want me to look at some times for you?
2 days later
Hi Linda, Jess from Luma Aesthetics again. We have openings coming up this week and next. Want me to hold one for you?
Example messages. The names are made up.
What a med spa and wellness list is usually worth.
Illustrative starting numbers, the same ones our calculator uses for med spa and wellness. Swap in yours and it recalculates.
Guides for med spa and wellness.
Your med spa and wellness list is still warm. Let's find out how warm.
Fifteen minutes. Bring a rough count of your list and your average job, and we'll show you what it could be worth and how we'd run it.
No pressure. No obligation.
